The most frequent question I receive from both prospective members and current members is, "What can SAF do for me? I'm just a small florist in a really small town and there are only two of us running this store."

 The answer is a LOT!

SAF is here to help you run your business and to provide you with the tools and resources you need to keep your business going and growing. SAF's marketing materials are designed specifically with the incredibly busy shop owner in mind. We take the work out of creating your own marketing campaign by providing you with a variety of coordinated marketing materials that are easy to customize and ready to use.

Use an SAF postcard to send an offer to your customers for a free rose, a discount or just a reminder to come in. Send the coordinating statement stuffer with arrangements being delivered, offering the recipient a discount to bring in the vase from their arrangement for a new arrangement. Finally, use the coordinating poster in your shop's window. Not only will it draw attention to customers you have not acquired, but it will also serve as a reminder to your customers that have seen either your postcard or your statement stuffer to stop in.

We understand it's easy to get stuck in a rut and use the same promotion ideas over and over again. If you're ever looking for new ideas on how to use your marketing materials check out SAF's Marketing Tips and Tools.

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